Mondial Assistance UK Supports Volvo Service Promise

Mondial Assistance UK is supporting Volvo Car UK in its quest to boost customer loyalty with a new contract to introduce Service Activated Roadside Assistance (SARA).  Under the agreement, Volvo customers who have a full manufacturers scheduled service carried out at a Volvo authorised repairer, are given 12 months complimentary Volvo Assistance, operated by Mondial Assistance.  Integral to the Volvo Service Promise, the offering enhances the ownership experience and differentiates the brand in a competitive marketplace.

“At Volvo, we fully recognise the importance of rewarding loyal customers.  Our partnership with Mondial Assistance has enabled us to explore and develop the proposition to bring real value to our customers, not just in terms of peace of mind, but through financial savings too,” explains David Baddeley, Customer Service Director at Volvo Car UK.  “Through SARA our customers are benefiting from a new level of service when they need it most, ensuring they enjoy the quality care expected from the Volvo brand.”

Volvo undertake in excess of 140,000 services per annum through its approved network, many of which will qualify for free Volvo Assistance.  The package mirrors the Volvo roadside assistance package costing £99 for 12 months if purchased separately.

Lee Taylor, Automotive Director of Mondial Assistance UK concludes:  “Being awarded this programme is testament to the strong and growing relationship we have built with Volvo Car UK in recent years.  The Volvo Service Promise is setting a new standard across the industry and is a programme Mondial Assistance is delighted to be part of.  Whilst today’s economic climate continues to put pressure on car sales volumes, we are dedicated to supporting our manufacturer clients in maximising customer loyalty with innovative solutions.”